EMAIL CAMPAIGNS

I craft sequences that awaken dormant audiences, nurture lasting connections, and convert leads into loyal clients.

INSTA BUNDLE EMAIL COURSE

Client: Naomi Osemedua

Challenge: Launching a new course to a dormant email list presents a unique set of obstacles. The goal was to not only capture the attention of Naomi's audience but also to reignite their passion for personal growth and financial freedom – the very essence of her course's promise. 

Strategy: Through the market research, I understood what her target audience of mums want from her. This informed the campaign from the pre-launch to the closing sequence.

Solution: I drafted  7-day launch sequence from pre-launch to the launch phase, gradually awakening them and leading them through the story to the close.

The pre-launch phase set the stage, gently activating their interest and planting the seeds of anticipation. As the sequence progressed, the narrative grew richer, going deeper into the potential of Naomi's course and painting a vivid picture of what they could achieve with it.

40% keyed into the launch, the open rate was 65%, and the overall audience temperature became stable. 

View Here: INSTA BUNDLE EMAIL CAMPAIGN 

10x Emails Email Campaign

Client: Quest with Goodness (Myself)

Challenge: the goal was to get leads into my list and gradually convert them into clients.

Strategy: I used the coaching to conversion method to move them through the funnel. First, I worked on the lead magnet which is the email course itself to draw them into the list. 

Solution: The email sequence focused on providing value, education, and building a relationship first before making an offer. The lead magnet captured attention by addressing a key audience pain point or desire. T

he 9 emails then nurtured those leads by sharing expertise, telling stories, and guiding them towards the end goal of becoming a client. The coaching to conversion approach paid off by converting a high percentage of the email list into inquiries about my services.

VIEW HERE: EMAIL ACCELERATOR FREE COURSE